How does Audit Bureau of Circulation work?
The Audit Bureau of Circulations (ABC) of India is a non-profit circulation-auditing organisation. It certifies and audits the circulations of major publications, including newspapers and magazines in India. ABC is a voluntary organisation initiated in 1948 that operates in different parts of the world.
How do I find the circulation number of a magazine?
Locate the Statement of Ownership, Management, and Circulation that appears within the magazine itself, printed annually, usually in December or in the last issue for a given calendar year. It may appear among advertisements in the front or the back pages of a magazine.
Why was the Audit Bureau of Circulations ABC established in 1914?
The Audit Bureau of Circulations — founded by advertisers, agencies and publishers in 1914 to ensure accuracy in the reporting of circulation figures — is becoming, effective immediately, the Alliance for Audited Media.