Is Nielsen Homescan legit?
Based on first-hand experience (via my wife), Nielsen Homescan is not a scam. You do earn rewards and can definitely redeem them once you reach the threshold for your preferred gift item.
How does national consumer panel work?
National Consumer Panel (NCP) is a service provided by a joint venture between the Nielsen company and IRI (formerly SymphonyIRI Group) where members in the USA scan the barcodes on all their purchases with a special barcode reader to read a product's barcode and an app supplying unlisted barcodes such as takeaways and ...
What is Homescan data?
The Nielsen Homescan data consist of a panel of households who record their grocery purchases. The purchases can come from a wide variety of store types, including traditional food stores, supercenters and warehouse clubs, and online merchants.
What is Nielsen Home Scan?
Track, diagnose, and analyze consumer behavior from more than 250,000 households across 25 countries. First Name * Last Name *