Do you get paid for BARB?
Panel members are not paid for participating on the BARB panel. Instead they are thanked for taking part with a choice of gift vouchers from a variety of outlets that appeals to all ages. They also receive a regular panel newsletter that includes competitions and opportunities to enter free prize draws.
What is BARB UK?
Website. barb.co.uk. The Broadcasters Audience Research Board (BARB) is a British organisation that compiles audience measurement and television ratings in the United Kingdom.
What is BARB data used for?
Founded by the major players in the UK television and advertising industry, BARB is responsible for delivering the UK's television audience ratings.
Are barbs reliable?
BARB adheres to the highest research standards and its methodology is under constant scrutiny and does not bow to the convenience and cheapness of any old survey.